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JCPenney Petite Clothing

J.C. Penney is one of the largest department store, catalog, and e-commerce retailers in the US. In 2004 J. C. Penney Company sold its Eckerd drugstores chain to The Jean Coutu Group and CVS for $4.5 billion in cash. The retailer runs more than 1,000 JCPenney department stores throughout the US and Puerto Rico.
JCPenney.com launched Just4MePetite.com in 2006 featuring JCPenney apparel for petite women and incorporating "My Virtual Model" technology. This allow women to create a 3-D model, reflecting their physical proportions, face shape, hairstyle and color, and skin tone. However, this seems to be a no longer working website unfortunately!
JCPenney.com is one of the only eRetailers to carry an entire catalog assortment online
JCPenney Petite Brands:
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A.N.A |
By Clairborne |
Lee |
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Cabin Creek |
Danny & Nicole |
Liz Baker |
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Dockers |
Briggs |
DonnKenney |
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East 5th |
Gloria Vanderbilt |
Duo Maternity |
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Nike |
Sag Harbor |
Dunner |
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Perceptions |
Sandra Darrin |
Xersions |
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Miss Erika |
Units |
Flyaway |
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Studio 1 |
Levi |
Worthington |
Petite Sizes: Sized for petites 5'4" and under
Petite Size Range: 2P-18P, 14WP-26WP, 4S-18S, 4WS-18WS, XSP-3XP (wow, please standardize!)
Selection: 30 pairs of jeans, 50 dresses
Types of Garments: Everything
Dress Prices: $40-$130
Jeans Prices: $15-$50
Retail Stores: 1,000 stores
Their Say on Petite Fit: "We want all special-sized women to have the opportunity to access quality merchandise in a fun and innovative way"
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